NEOCON 2017, STEELCASE | CHICAGO

15,400 SF

Showroom renovation project for Neocon designed to celebrate Steelcase’s launch of Creative Spaces and a new partnership with Microsoft.  A diverse set of experience zones were developed based on research around creativity and creative work.  The zones illustrated a range of workspaces to support creative thinking with integrated technology and tools.

Services included:

• concept exploration, creating narratives and visualizations

• executive presentations

• programming, research, synthesizing data, rapid prototyping

• space planning, schematic design, design development

• integrating technology and space

• coordination with contractors

• selection and specification of materials, finishes, furniture and lighting

• construction documents, installation, staging

• design of custom furniture elements, coordination with shops on fabrication

• curating plant, artwork, and accessory creative direction

• collaborating with marketing and PD&L teams on product launches

Awards

• Best Large Showroom at NeoCon 2017

  International Interior Design Association (IIDA) and Contract Magazine